2017 Strategic Plan

2017 Strategic Plan

Serving and Advocating for Our Members and Real Property Rights
is our mission to be achieved through the following goals and objectives:

Advocacy Be seen as the leading advocate for property managers, sales agents & property owners.
Professional Development Provide superior value based upon high-quality education.
Community Outreach Enhance REALTOR® value and visibility through consumer engagement.
Member Value Demonstrate membership value through relevant services, programs and Professional Standards.

Property Management Committee
Enhance the visibility of professional REALTOR® property management staff as ambassadors of the Outer Banks
PM Develop education for rental staff
P Develop cross-education programs between sales/property management

Multiple Listing Service (MLS)
M Harness first proprietary use of MLS data
PM Research, assess and teach new resources and technology (RPR, apps, etc)
P Increase basic & advanced training for Paragon, Sentrilock & RPR
M Evaluate MLS threats and trends

Provide sales, team building, business operation & leadership trainings
C Promote “President’s Choice” Charity
AC Strengthen collaboration with local professional organizations

Membership Recruitment, Services & Survey
M Explore options for non-licensees to participate in OBAR programs
PM Perform follow-up with new members

CE, Non-CE & Designations
PM Continue to enhance our CE offerings
PM Provide technical skills training
PM Designation Destination held in October
M Bolster REALTOR® Safety Awareness

Public Relations & Good Neighbors
ACM Gain press coverage of real estate data, community outreach and advocacy
CM Employ statistics & Code of Ethics to show the value of working with a REALTOR®
AC Coordinate event participation with the NC Homeowner’s Alliance
CM Tout #OBXRealtorsCare volunteer efforts
CM Recognize OBAR “Good Neighbors”

REALTORS® Political Action Committee
AP Educate our members one-on-one to grow RPAC participation by 5%
M Articulate benefits of RPAC investment

A Strengthen contact with local officials
AM Explore Property Management issues
AC Urge members to get involved & vote

Scholarship Fund: Golf & Surf Fishing
C Boost combined net receipts 5% over 2016

Disaster Relief Fund
C Bring back bowling! Raise $3,000+

OBAR Staff
M Develop & distribute the “OBAR Flyer”
M Test & adopt remote meeting capabilities

OBAR 2017 Strategic Plan – Committee Chairs please provide staff with progress updates in Mar, Jun, Sept, and Nov.

Download a .pdf of the 2017 Strategic Plan



Leadership Handbook, Member Resources, Milepost